An efficient social media plan delivering great results requires tools to monitor social conversations and a team to support them, especially during events. Here are five social media tips to help market and increase engagement and boost ticket sales for your next event.
1. Incorporating an event hashtag is a great way to engage your audience on social networks during an event. Make it easy for players, fans, or participants to get involved by providing a hashtag for easy search results. The ideal length of a hashtag is between six and ten characters. And make it fun!
2. To create a passionate fan base for your event, initiate conversation. Create a Facebook, Snapchat or Instagram story and make sure the narrative is loud and clear, so followers are compelled to respond back. No matter how big or small your event, it deserves recognition, support, and engagement. The more response your story gets, the higher it will be boosted on the algorithm and shown to more people!
3. Utilize trends to keep your audience interested and to reach more users. Hear a viral sound on Tiktok? Make a video with that sound about your event and use trending hashtags to gain popularity!