4 Reasons to Have a Scavenger Hunt at Your Next Meeting

We can all agree that it’s not always easy to entertain adults. One might say it’s even harder than keeping an energetic toddler occupied! Adults realize how much time has passed, have a dozen other things on their minds and are wired with a short attention span due to the instant-everything world we live in.

So how do you keep your attendees engaged during a multi-day meeting? Just lean on those old-time games you used to play as a kid!

Hosting a conference scavenger hunt may be just the dose of fun you need to keep your audience engaged and eager to come back next year. Keep reading to learn why.

It Keeps People Engaged

Providing team-building activities allows each participant at your conference to stay involved, network with each other, and (the obvious one) stay alert. Adults need breaks, not just to grab lunch or make a quick trip to the restroom. By giving your audience a chance to relax and have fun, you’ll be surprised by how much better they can retain information.

It Can Boost Brand Recognition

Use the hunt as a content marketing tool. Ask attendees to complete challenges that involve posting their findings to social media platforms like Facebook, Twitter or LinkedIn. This could easily promote next year’s event by turning new heads and creating a general buzz online. Social media is a great tool for boosting your meeting!

It Could Be an Additional Stream of Revenue for Your Meeting

Take this opportunity to have interested sponsors pay to be one of the “clues” for the hunt. It will increase foot traffic for their business and effectively increase your budget. A win-win!

Reinforce Specific Topics from Your Meeting

Make your scavenger hunt relevant to the meeting's topics. Conferences are a great way to further one’s growth and development, but A LOT of information is covered! Integrating a scavenger hunt helps to reinforce certain aspects of the conference in a fun way, which makes the information more memorable.

It can be challenging to get the attention of hundreds of people in one room — don’t risk losing their interest once things get underway. Have a little fun!