Four Ways to Wow Event Attendees

January 4, 2019

Whether attendance to your event is mandatory or if your event is an elective conference for industry professionals, adding the wow factor is important in making attendees feel welcomed and appreciated. Attendees are giving your event their time, so it's important to go the extra mile and leave a lasting impression.
Following these four suggestions will help you create an event to impress:

Make it personal. Deliver welcome amenities to guest rooms at your conference hotel. Add a personalized note inviting guests to a welcome reception or hospitality suite.
Add a hospitality suite. After a long day of meetings, guests will appreciate an area to relax. Stock the suite with high-protein snacks, bottled water, coffee and other appropriate refreshments. Make sure the accommodations are comfortable, and consider adding a charging station. This also provides another opportunity for attendees to network with other industry professionals.
Consider adding a few raffles for big-ticket items like spa packages, electronics and even registration fees to the next conference.
Give them a voice. Prior to an event, many planners will canvas potential attendees for subject matter preferences. However, take it a step further and send a survey to learn other preferences such as meals and snacks. Providing attendees with the energy food they crave will round out the guest experience. You can even ask them their preferred starting and ending times.