All Resources
Here you can access campaign assets, annual reports, presentations, and more to help in running your business and developing your own marketing strategy.
Beach Safety & Leave Only Footprint Assets
Fly Alabama's Beaches Assets
- Fly Alabama's Beaches Collateral
- Flight Markets (Updated June 2026)
Marketing Plan & Annual Reports
Staysense Resources
BOOK DIRECT ON OUR WEBSITE
Visitors to our site can now book accommodations across many website pages through Staysense by Amplify. This service is offered for free to all our lodging partners in an effort to reduce reliance on 3rd party distribution channels. To learn more and get started, complete this short form.
Annual Tourism Summit, March 2026
Presentations:
- State of the Destination, Beth Gendler, Gulf Shores & Orange Beach Tourism
- Meetings & Sports Tourism Update, Michelle Russ, Alabama's Beaches Sports & Events
- Brand in Action, Crystal Hinds, Alabama's Beaches
- Air Service & Airport Growth, Jesse Fosnaugh, Gulf Shores International Airport
- Connecting Visitors to Nature, Travis Langen, Gulf Coast Center for Ecotourism & Sustainability
- Preserving What Makes Us Special, Chandra Wright, Gulf State Park
- Coastal Conservation & Education, Melissa Vinson, Orange Beach Wildlife Center
- Water, Wind & Outdoor Learning, Pearson Ellison, Wind & Water Learning Center
Videos:
PR Lunch & Learn + Media Tips
Historical Presentations
How to Make the Most of Your Sponsorship, February 2026
First Friday Forum, September 2025
- Tourism's Impact - Beth Gendler
- Alabama's Beaches Brand Reveal Update
- Alabama's Beaches Sports & Events Sports Advocacy
How to Make the Most of Your Sponsorship, February 2025
How to Make the Most of Your Sponsorship, February 2025
Annual Tourism Summit, February 2025
Presentations:
- Destination & Marketing Update, Crystal Hinds, Gulf Shores & Orange Beach Tourism
- 2025 Travel Booking Trends & Predictions, Taylor Berry, Key Data
- Top 4 2025 Marketing Predictions You Need to Know, Matt Clement, Madden Media
- Sports & Meetings Update, Michelle Russ, Alabama’s Beaches Sports & Events
- Virtual Nonstop Flight + Airport Update, Jesse Fosnaugh, Gulf Shores International Airport Director
- Social Media Advertising and Content Trends, Stephanie May, Compass Media
Videos:
GSOBT Sales & Marketing Square Table, October 2024
- Alabama's Beaches Brand Reveal
- 2023-2024 Economic Impact of Tourism in Alabama's Beaches
- Alabama's Beaches Local Dining Video
- Alabama's Beaches Family Video
- Alabama's Beaches Ecotourism Video
- Alabama's Beaches Meetings Video
- Alabama's Beaches Sports & Events Video
First Friday Forum, September 2024
- Tourism's Impact - Beth Gendler
- Alabama's Beaches Brand Reveal
- 2023-2024 Economic Impact of Tourism in Alabama's Beaches
GSOBT Tourism Summit, February 2024
- Tourism's Impact - Beth Gendler
- 2023 Economic Impact of Tourism in Alabama's Beaches
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Sports Tourism Facility Update - Michelle Russ
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Marketing Planning & Initiatives - Todd Walton
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12 Laws of AI - Matt Clement